Silent years of "long skirts" are making a comeback this summer

Careful crush noticed that in the street, in the theater, in the shopping mall, accidentally, in front of her eyes, she floated a long skirt. After many years of silence, this year's long skirts began to make a comeback.

"Long Skirt Beauty" returns to Chongqing

Xiao Jun, who lives at Xuefu Avenue in Nanan University, has just graduated from college this year. She and her classmates are going to visit Thailand soon and I heard that the mall is at a discount. So she and her classmates come to the mall to buy long skirts and sunscreen.

“I saw in Wanda Indoor Pedestrian Street that a lot of sisters and aunts all wore long skirts and looked pretty and graceful. Is it popular this year?” Xiaojun said. They didn’t pay attention before. The day they found these dresses look good and the colors were bright. And the style is very beautiful.

Reporters yesterday also saw the Chaotianmen Wholesale Market, major department stores, and shopping malls in the city. In women's clothing sales, almost every brand has long skirts for sale. In the Chaotianmen Square, the clothing market is closed, and some stores close their vacations. Many shops with open doors are occupied by a variety of styles and colors. The store's salesperson himself is also wearing a long skirt "present statement."

In an interview with the Morning Post reporter, Yu Longchuan, president of the Sui School Clothing Association, said that if you were wearing a dress or a long and calf flared dress 20 years ago, it would surely attract many people's attention and become the focus of fashion. At that time, the style was relatively simple. The fabrics were mainly cotton and chemical fiber. “In the past two years, the long skirts have begun to make a comeback. These long skirts are generally bohemian casual styles, and the styles, fabrics, and processes are more complex and more complex than before. fashion."

buy:

Pay attention to the phenomenon of "color hitting"

The reporter saw in the shopping malls of Nanping and Jiangbei district yesterday morning. Many summer dresses are discounted. The same is true for long dresses, which are generally around 50 percent.

In Nanping First Mall, the original price of more than 600 yuan a brand dress, all on the floats in the promotion, discounted only 300 yuan, attracted a lot of customers to choose.

“It feels like it feels good, the style looks good, and it looks like the colors are almost the same, hit the color.” A beauty picked up for a while, then turned again into a skirt next to another brand store.

In the major websites, gorgeous long skirts are also landscapes, with prices ranging from tens of yuan to more than 200 yuan.

According to industry insiders, the popular long skirts now include some fashion elements, some of which look more elegant or casual.

“The fabric of the long skirt is mainly a digital printing process. There are many flower shapes and patterns. The colors are brighter. The dazzling look makes the background a bit similar. It feels like hitting a color, but when you look closely, the patterns are still different.” The waiter gave an explanation for the question of "long skirt hit color".

Weapons:

Not every woman is fit to wear

Zhou Wei, deputy director of the Sui School Clothing Association, is an expert in long skirts. His brand "Ilinia" for many years is known as a long skirt. He said that this year's sales of his long dress was more than last year's fire.

Zhou Wei said that this year's very popular dress, especially in the northern market, is very popular. He said that long skirts look elegant and feminine, but not every woman is suitable for long skirts.

“Long skirts have long dresses and half-length dresses. The skirts are generally long. Therefore, it is better not to wear long skirts for women who are less than 1.6 meters in height. If the body is short, the long skirts will look even shorter. However, there is no special requirement for women's fat and thin dresses, fat ones, you can choose a larger model.In addition, the dress is personalized clothing, although it looks a little casual, but lazy women are not suitable for wearing a long skirt , too lazy women wearing long skirts, and sometimes seem more embarrassed." Zhou Hao said.

Skirt style depends on the preferences of the times and the economic situation

Some economists believe that when the economy is in recession, there will be "lipstick effect" and "skirt effect." They believe that usually at this time, women will make large purchases of low-cost consumer goods such as lipsticks and stockings. This is also true of the “skirt effect”. For example, in the 1930s and 1940s, the United States experienced an economic crisis and women generally chose to return. Families, wearing long skirts, are both casual and feminine. When the economy boomed in the 1960s and 1970s, the market "preferred" professional women, and lean skirts became popular again.

Regardless of whether the “skirt effect” is widespread, in Chongqing, the style of skirts is certainly not relevant to the economy. The relevant personages of Chongqing Yupai Apparel Association stated that long before the long skirts had been popular for a long period of time. Since 2010, long skirts have slowly begun to spread throughout the country, but it should be noted that Chongqing Wholesale Market this year The sale of skirts was also very good, and some even increased by 50%-60% over the sales volume of the previous year. Therefore, there is no basis for imagining Chongqing’s economy with the “skirt effect” and “lipstick effect”. In addition, in the first half of this year, Chongqing’s GDP performance was very good, exceeding 10%, which also proves that in China, the style of skirt popular has nothing to do with the economy.