Alongside Art, Jinyuan Apparel Sponsors China Fashion Art Exhibition

Recently, the first China Fashion Art Exhibition of the “Jinyuan Cup” held a press conference in Beijing. The work for the collection began officially. This exhibition of fashion paintings is sponsored by the Chinese Artists Association, organized by the China Art Association Fashion Design Art Committee, and co-organized by Jinyuan (International) Garments Co., Ltd. For the country's outstanding artists and designers to display the creative achievements in the field of fashion painting provides a nationwide platform for the exchange of fashion art.

According to Mao Jinhua, general manager of Jinyuan Clothing, the Chinese Artists Association has a high reputation in the academic circles of the country and is an important force for prospering socialist arts and developing advanced socialist culture. The China Artists Association Fashion Design Art Committee has inherited and promoted its fine traditions, paid attention to and supported the integration and development of clothing and arts, and promoted co-prosperity with cross-border thinking and forward-looking vision. Jinyuan (International) is a company that specializes in women's fashion brands. The Jinyuan brand interprets the feminine beauty of elegant women and the emotional expression of the inner world. It is a fresh, sweet, dressy philosophy full of ladies temperament and reveals a fashionable fashion. Art atmosphere. Therefore, the Chinese Artists Association and its Fashion Design Art Committee have a good “fashion and art” meeting point with Jinyuan (International) Clothing Co., Ltd. This has laid a good foundation for the cooperation between the two sides. The collection of works will be conducted at the end of 2013 to announce the results of the selection, publish an outstanding collection of works, and conduct exhibitions in the top ten cities in the country. Mao Jinhua said that he hopes to collect the selection activities through the Chinese fashion arts to promote the development of fashion art in the Chinese fashion field.

Knowledge Linkage: Fashion painting is a kind of painting derived from fashion design. It uses painting as a basic means to embody the styling of costume design and an artistic expression of the overall atmosphere through rich artistic processing methods. Although fashion paintings are presented in front of everyone in the form of design drawings, since the creation of fashion paintings, they have gradually evolved from a simple design effect map to a diversified and multi-faceted visual art expression form. To a certain extent, it has a common language with the art of painting, but it is also a carrier of fashion design. The inspiration and impression of design directly affect the style and atmosphere of fashion expression.

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