Recently, GEG Bei Ti (Advance Tianhong Branch) opened its doors. The turnover of the same day topped the sales ranking of underwear district of No. 2, ranking the second. 5 times as much.
As we all know, the consumer goods market has completed the rapid growth to steady growth in the transition, the competitive pressures in various industries gradually increase. Why the Underwear Beggar brand excels in the process of intense competition in that it is good at mining the potential needs of customers and enhance customer value.
Gifted Beiti brand marketing center found that consumers have changed the concept of consumption, no longer meet with a single demand, especially in the underwear industry, the customer requirements for underwear from the past or the trend, or sexy, or beautiful single Requirements, into a beautiful sexy, healthy and comfortable and many other requirements.
In the underwear industry, domestic brands can be seen everywhere fierce competition at ordinary levels, such as price wars, celebrity endorsements, indoor meeting marketing and other marketing tools emerge in an endless stream. For consumers, the modern women more pursuit of quality of life, these marketing has been very difficult to move people, customers are more concerned about whether the product brings more value and multiple extraordinary product experience.
Opened the same day, Gorgon Betty shopping guide received a 40-year-old housewife, the customer due to have given birth to two children, some body shape, into the store to ask if there is physical underwear. Try on good, the customer exclaimed "as if back to the 20-year-old body," but also curious to ask "how to wear so good effect than the previous two days in a venue to buy still comfortable? Buy!". When you know the price, the customer indignant: "The two days before the brand bought in the venue even more expensive two or three times, I felt a bit not right, just watched everybody bought, he bought, did not think so Pit! Next time do not go to participate in any of their activities! "
Gary Beyita brand marketing center that the best marketing is to maximize customer value. According to ergonomic three-dimensional tailor-made underwear brand, and imports of high quality and comfortable fabrics, from many aspects to enhance customer experience, not only to meet the needs of customers for a good body, but also for customers to consider more health and comfort, etc. The demand. The brand development center has always uphold the "details of the place, highlighting the quality of" product design and development concepts for customers Qingli create a series of products, many to meet customer needs.
The success of the opening of the new store to create, once again prove that the brand of Gaby Beyon comprehensive promotion of customer value of the marketing concept more welcomed by the market. Expected this month, Gorgon Betty will continue to add stores in Shenzhen, I believe GEG Beyita beyond the customer's high-value experience will certainly bring more loyal customers.
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