Compared with many other industries, China's sports industry, whether in the sporting goods industry or sports service industry, the development of standardization is relatively backward. When asked about the standard of sporting goods, the most common answer for practitioners is “no standardâ€. When it comes to the standardization of sporting goods, there are not so many people who may be familiar with it. However, from the "poisonous runway" of the primary and secondary schools to the "grass turf" that frequently appears in international and domestic games, the basic problems behind it are standardization.
The reporter visited Gansu, Fujian and other places to conduct a series of investigations on the standards of sporting goods. The survey found that China's sporting goods standard system has many problems such as few standards, long age, and low level. Some areas lag behind the times and some areas. Even in a blank state. There are "risk" and "machine" behind "no standards". On the one hand, it is necessary to strengthen the urgency of adapting to the new era standardization system in China. On the other hand, because many sporting goods have no international standards, such as making appropriate "as soon as possible" "China Standards" may enable China to achieve "corner overtaking" in the world standardization field and establish a new image of sporting goods "Made in China."
Hou Fengqi, chairman of Sendike Company, who has been engaged in triathlon projects for a long time, said: "Iron is not standard at present. This is strictly a standard, because it depends on the characteristics of the sport, the corresponding fabrics, bicycles and shoes. There are special requirements, all of which have a standard." Ai Qi, head of intelligent sports watch manufacturer Fujian Yizhun Information Technology Co., Ltd. said: "In terms of smart watches, although each sector has traditional standards, but now So far no system standard has been formed. They are all one pearl and no one is worn."
Liu Zhizhong, former director of the Policy and Regulation Division of the Gansu Provincial Sports Bureau, has long been concerned about the standardization of sporting goods. He told reporters that there are currently six major problems in the domestic sports goods standardization field: 1. There are few standards, not only the standard number is small, but also attention. Not many people. 2, long age, such as aviation sports, some standards developed in 1991 are still in use. 3. Insufficient understanding of importance. 4. The sports standardization construction team is weak. 5. There is a problem with the implementation and landing of the standardization. The government and the public do not fully understand the benefits of standardization. 6, the depth of understanding of the standard formulation is not enough, the academic community to explore the problem stops at the macro level, there is still a gap in the study of the details.
The reality of “no standard†makes enterprises engaged in the manufacture of sporting goods in China feel at a loss. Companies that want to make high-standard products often adopt international standards. In the domestic market, due to the different standards adopted by various companies, many malignants have occurred. The phenomenon of competition, "toxic runway" is a product of this vicious low price competition.
The Sports Standards Department of the State Sports General Administration’s Equipment and Equipment Center currently has a total of six people. However, the reality is that the development of a sporting goods standard usually takes one to two years, and China’s gap in this area is very large. The work done with his team seems to be a drop in the bucket.
Liu Zhizhong believes that sports standardization talents are very scarce. He said: "The team of sports standardization construction is too weak. There is basically no team. There is no Gansu. In fact, every province should have it. If every province has such a body responsible for standardization, It can solve many problems, such as high-risk projects. At present, there are only two domestic acceptances. One is the sports service center of the General Administration, the research institute is affiliated with it, and the other is a company. But the country is so big, can they do it? ?"
Hou Fengqi said that as a large enterprise in this field, Sendi has been making products according to European standards. He also thought about taking the lead in formulating China's own standards, but in the end, "because the demands of the North, East China and South China are different, I will come. Take the lead, but in the process of contact, each family is not very active." Hou Libo once took the lead in making the national standard for outdoor fitness paths. When formulating this standard, he invited technical supervision departments, academics, representatives of consumers, government officials, business representatives, user representatives, etc., and encountered many in the process of formulation. problem.
He said that there are mixed situations in the sporting goods industry. Some standards are set relatively low and cannot be in line with international standards. However, if the set is high, many low-level manufacturing companies oppose it, so the problems are complicated. "For example, the service life of the product, from the perspective of consumers and national interests, was originally scheduled for 10 years, but the company objected, the time for the product was too long, the product sales cycle would be lengthened, and after the completion of the coordination, it was set for 8 years," he Say.
The insiders also put forward some suggestions, which are mainly summarized as follows: First, the focal point for the standardization of sporting goods is clearly defined. The current situation is that the General Administration of Sports and the light industry, textile and chemical industries are involved, but there is no department head, so It is necessary to straighten out this relationship from the upper level and construct a framework for the standardization system of sporting goods in accordance with international standards.
Secondly, do a good job in the long-term planning of the standardization system for sporting goods. Because standardization is a very basic thing, with long cycle and slow effect, it should be done in medium and long-term planning, do top-level design, and draw on the advantages of other industries to form a capable A long-term mechanism for a stable, efficient, and systematic solution to the standardization system for sporting goods.
Third, aiming at the major role played by the sporting goods manufacturing industry in the national economic system and the sports industry system, we will accelerate the construction of capital investment and personnel training in the sports goods manufacturing industry standard system. Since the standardization of sporting goods requires a large number of compound talents who understand sports, understand laws and regulations, and understand the economy, colleges and universities, especially sports colleges, need to increase the training of such talents.
The standard issue is the basic issue, which is related to the overall level and international competitiveness of products in a country and a field. If the Chinese sports industry is to develop healthily, it is necessary to establish a healthy and efficient standard system for sporting goods as soon as possible. Events such as "Poison Runway" are just the tip of the iceberg in China's development, implementation and supervision of sporting goods standardization. If a reasonable and high-standard system is not established in time, the next problem may be poisonous swimming pools, poisonous turf, Poison racket and so on.
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