Although the trend of popular trends is based on the T stage, but for insiders such as designers, brands, and professional buyers, it is SHOWROOM that shows business more. Since its inception, Shenzhen Fashion Week has paid attention to “independent original design and commercial importance,†and has used SHOWROOM as an important space for grafted designers and fashion buyers to achieve commercial value, and has been deeply concerned by professional buyers.
A/W2018 Shenzhen Fashion Week is coming soon.
Questions about SHOWROOM are also brushed in the background:
Where is SHOWROOM this year?
What are the fashion brands?
When can I see it?
......
Don't worry!
This lists the SHOWROOM concept for you!
Original design at home and abroad, a clean sweep
The official SHOWROOM of Shenzhen Fashion Week was sponsored by Shenzhen Fashion Design Association. Supported by SHOWROOM, a co-organizer of SFAW, it moved to the 5th floor of Shenzhen Museum of Contemporary Art and Urban Planning for the first time. In the square meter space, nearly 100 designers and fashion agencies from home and abroad will gather to showcase the fashion connotation and art culture.
SHOWROOM has a large number of participating designers this season, of which the number of fashion designer brands at home and abroad accounts for half of the total. In addition to Pianura Studio, Marta Studio, DAMO WANG, Hiderwater, YEEIOU, MAO MART home, Esa Liang, Liang Yuqin, SUORYYI, Yishang Shiyi, Yisu, NUNO LOPES, INK, KT, CLÃSSICOMODERNO, PLACED BY GIDEON, etc. The brand will seamlessly switch to the business model beyond the release of the show. Vmajor, Xiao Wu, DEL CHEN, Gemholic, RXP, main chapter, in jocosist, LINAZ, a seasonal brand YISHILING, LU JOE, Duo Yi, Deyi see c, Ye, Lost Wutongshan, Yiyi, TONGRI, DEHUNTER, and other independent designer brands have also been gearing up to prepare themselves for the diversified fashion market.
In addition, platforms and agencies that bring together various resources for the fashion industry have also joined. XSHOWROOM will join hands with fashion and accessories brands United Wood, Isabelle Blanche, Celestine, and Aiden Candice. We have introduced excellent cooperative brands at home and abroad and strive to present the cutting-edge forces in the design community with our international vision and platform advantages.
It is worth mentioning that jewelry, accessories and other "fashion ride" become a highlight of this season SHOWROOM. Gemholic, Kingping, Zhishang Lihe, MEHOW, Junshen, çKamu, Dimite DIMITE, Genuine Master, OiOi Plus, Sun Valley Farm SEGAOL, cassile and other fashion brands will be fully unveiled, using the "fine and beautiful" concept of life Interpretation of multiple expressions of fashion.
In addition, Sorona® DuPontTM Sorona®, which will perform sustainable fashion exploration at the fashion week show with the designer brand ALEXSTORM, will also reproduce the sustainable and environmentally friendly properties of fiber and fabrics; and Zhang Zhen, who is full of interesting innocence. We are actively exploring SHOWROOM's fashion for a full-age, multi-category process.
Zero distance in art life, reshaping the senses
In addition to SHOWROOM, A/W2018 Shenzhen Fashion Week will also launch various exhibition methods such as art and cultural exhibitions in order to accurately present the original design's style charm and business influence.
The artist Ding Yong will bring his recent paintings and women's brand Donoratico Tatui Rock and the menswear brand River Tooth to a strong landing. As a painter, Ding Yong pursues the visually lush beauty. The colors of pure painting techniques are different and bright. As a designer, Ding Yong also hopes to find some strangeness. The "Fan" series presents the beauty of fashion in the language of contemporary art. When the classic coat is worn through the silver tin tube, when human beings and range hoods become one, when the exhilarating end-time prophecy is interpreted as sensory fashion. The depth of Ding's found on the T stage and the freshness he has won in the art will infiltrate each other in this "leaked pink" space.
With the increasingly close connection between contemporary architecture and fashionable life, the boundaries between art galleries, exhibitions, displays, installations, performances and sales have become blurred. The Shenzhen Museum of Contemporary Art and Urban Planning provides a quiet space for original design and artistic installations. This allows the design works to restore the design concept and the nature of fashion under distance-free viewing and the most primitive touches, and accelerate the arrival of professional buyers and designers. The commercial consensus.
In addition, this season, SHOWROOM invited the co-organizers of the Italian Business Group to create a high-quality entrepreneurial platform for designers. It not only focuses on the fashion display performance on a microscopic level, but also focuses on the operation and management of professional markets and apparel commercial bodies in a macro-structure. Actual Women Fashion Building, Italian Fashion Clothing City, Italian Textile City, and other projects, as well as more than 5,000 original original merchant resources and intellectual development and support for the mobile smart market. In this cooperation, the Italian-French business group injected the thinking of the Internet into the preparation, presentation and landing of SHOWROOM, which made the voice of “commercial landing†in Shenzhen Fashion Week more and more powerful.
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The spoilers will be here first, and there is more fashion to be missed.
Please visit SHOWROOM at the A/W2018 Shenzhen Fashion Week.
Visit time
March 13-18 March 10:00-18:00
March 19 10:00-15:30
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