2018 Shanghai International School Uniforms and Garden Service Exhibition Grand Opening - 飒美特引引

On April 19th, the 2018 Shanghai International School Uniform and Garden Service Exhibition held a grand opening ceremony at the Shanghai World Expo Exhibition and Exhibit. The high-end international school uniform customization expert “飒美特” as the leader of the Chinese custom uniforms, once again participated in the conference. on site.

It is understood that the 飒美特 brand was established in 2015, and the Bosideng Group and the internationally renowned uniform brand SMART F&D company have joined forces to develop uniform service for the Chinese market. Relying on SMART F&D's long history of high-end uniforms, world-leading design experience, and Bosideng's powerful supply chain production system and quality assurance system, 飒美特 is committed to creating high-end fashion uniforms with international quality.

Gao Dekang, president of the National Federation of Industry and Commerce Textile and Apparel Industry Association, visited the booth of 飒美特, and expressed his views on the overall school uniform market. He believes that with the rapid development of China's economy and the upgrading of consumption, the rise of the new generation of middle-class consumer class will eliminate China. The old school uniform is an inevitable development trend. With the release of the new school uniform policy, the school uniform market will also be ushered in industrial upgrading, and China's school uniform operation will gradually move toward standardization. As one of the main sponsors of the exhibition, President Gao Dekang also expressed his eager vision for the future development of this exhibition and school uniform, and looked forward to the wonderful performance of the exhibitors.

With the distinctive venue layout, at the beginning of the exhibition, the booth of 飒美特 attracted the guests from all walks of life to see the audience. The consultation room and the front desk consultation office of the investment franchise were even more endless. It is reported that South Korea's SMART F&D uniforms company has a strong influence in the Korean market, and sales are leading the Korean uniform market for many years.

In the interview with the reporter at the booth of 飒美特, the representative of the Korean F&D company, Yin Jingwei (윤경석), asked questions about “What is the reason for Korea to pay attention to the Chinese school uniform market?” Yin said the following answer: “The Chinese school uniform with a size of 150 billion yuan. The market is a blue ocean with great development potential, and the huge Chinese market is facing changes. With the upgrading of consumption, the original design based on different campus culture, the innovation from fabric to function, and the excellent product quality are more and more affected. Pay attention to this, this is a new trend in China, which means the arrival of “fashion school uniform era”. South Korea SMART F&D has a long history of uniform production, well-recognized product quality, design and research institute's big-name style design, from product planning to product Experiences such as design will give you all the support of 飒美特, making the differentiation of 飒美特 products deep into the hearts of the people and continuously assisting the development of 飒美特.”

At the booth, 飒美特 displayed the latest four main series of school uniforms - elegant and elegant style (Classic series), casual style (Casual series) showing students' vitality, and sporty style considering comfort activities (Sporty Series), the smart aristocratic style designed for children (Kids series), the guests on the scene are very interested in this, but also found that the beauty uniforms of the school to fully demonstrate the campus culture and product quality.

In this regard, Jin Yinzhong (김은종), the general manager of the company, said that the company integrates the history and culture of each school in the school uniform to provide the most appropriate design services in line with the inherent cultural differences of each school. Jin Yinzhong also said that young people are our hopes for the future. In order to let them wear lively and healthy school uniforms, quality and safety needs to be placed first. In 2018, 飒美特 will launch more active marketing and brand promotion activities, and will also formally recruit agents that grow together with 飒美特, and build more than 500 sales channels centered on major cities nationwide by 2020. Jin Yinzhong said that the vision of 飒美特 is “to become the schoolwear brand that students want to wear most” and to become a top brand in China.

Creation is love, and it is an ingenuity. In terms of quality, 飒美特 puts safety and health in the first place, strictly follows GB national standards and three major system certifications, and uses natural fibers for garment production. In design, from tailoring design to routing technology, from color combination to light and dark contrast are carefully laid out; in the cultural heritage, 飒美特 insists that "clothing carries education, inherits culture through clothing", so that school uniform becomes the content of school Hongbo Carrier. Every detail, every function perfectly interprets the pursuit of “safety, health, comfort and fashion”.

In the benign competition, we will work together with the entire school uniform industry to create a beautiful campus life for young people and make young people healthy and happy to learn. It will lead the innovation and development of the Chinese student wear industry.

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