Four percent of Hangzhou people "overweight" This summer, half of the sales of shopping centers did not waist the skirt

H-shaped loose women's A-shaped loose women This summer, want to buy a cut completely fit the skirt may be a little difficult. Whether it is in the mall or clothing store, was H-shaped (straight) or A-shaped (on the lower wide type) loose skirt more and more, a store manager in Hangzhou estimated a bit this year in this Shopping skirts sold, no waist loose style accounted for about half. And four or five years ago, women's cut is still stressed that "the waist is the waist, buttocks buttocks," the waistline must be prominent clothing. Assured sales of thunderstorms insurance is a stadium on the road a women's shop owner. In her clothing store, almost all the skirts and tops can be summed up in A and H shape, she said, this is the main style of the store, the customer if you need a waist skirt must be ordered in advance to her. Thundering said, H-shaped skirt for all size customers. Because the operation is a personality clothing store, in order to display more new and minimize the cost of a clothing purchase is usually only one, but not the waist of the loose style skirt is the most insurance style. She made a demonstration: the body size is too fat customers can wear directly, you can also be in the waist hip part of the Department tied a wide belt, if it is thin customers, in the waist Department of a thin belt, can be very good Show the body curve. Zhou Xiaoping, head of the women's brand red sleeve, said the sales of loose models have been growing in recent years and have become a model that can guarantee sales, with a fixed base of customers, ranging from girls to women in their forties and fifties. According to the current momentum of view, H-shaped and A-shaped skirts will be popular. A woman shopping malls manager said the same token, the brand in the selection of models into play, to consider whether it can fit more customers to complete the sale. If the brand's version is very picky, it is equivalent to some customers refused to go outside. To meet the specific needs of customers Ms. Yu is a Hangzhou women's shopping malls managers. She said that it was the Korean brand that introduced the first waistless skirt into the market, so people always inevitably connected the loose-type fashion with the "Korean Wave." At that time Hangzhou Tower earlier introduced a Korean women's brand, there is no waist, but with a style of attention by the customer's welcome, the industry spread the brand counter sales a month to be able to achieve 1000000 yuan, so various shopping malls have introduced this style s brand. However, Ms. Yu said that it is not like Korean style will be able to get the customer's favorite, but also consider the specific needs of customers. According to a survey conducted by Hangzhou CDC in 2007, nearly 40% of Hangzhou citizens were overweight or even obese, with little difference between men and women. In the past two years, there is no obvious thinning trend. H-shaped skirt can well cover up the body defects. More than 40-year-old Ms. Chen is a business unit in Hangzhou, often need to attend some formal occasions, clothing. However, she was very dissatisfied with her body size, and she usually can not buy the right number when she is wearing suits in the mall. Now, the H-shaped skirt became her first choice, she said, this section of the skirt designed specifically for her this age and size of the customer design: fabric drape a sense of vertical, the waist is not tight, there is a small belly can Cover up well, even to attend a formal occasion can also be competent. Lazy relaxed style popular In the loose style skirt popular at the same time, dress style skirts less. Ms. Yu has a collar, a waist, the need to iron the skirts are classified as suits. After the pace of life is accelerating, the customer feels that the garment that needs to be ironed is too much trouble. Dress requirements of the human body to maintain a tall and straight posture, bending, legs, reclining and other relaxed posture seems very ugly. According to many years of sales experience, Ms. Yu concluded that now customers do not like to be bound by the body clothing, loose style clothes to wear very comfortable, in addition to conferences, job interviews and other occasions need to be formally attended, almost all in their daily work Wear loose style clothes. Costume designers like to explain from the fashion trends. Zhou Xiaoping, in red-sleeve clothing, said that the loose, non-waistline skirt is a popular trend, reflecting modern people's longing for comfortable life and stress-free state of mind. Cocoon's chief designer should Cui Jian said the loose dress is now popular style of the pastoral expression